(You know, Search Engine Optimization – getting people to your site.)

It all comes down to being popular – for good reason.

Think of it using this high school party analogy.

Let’s say it was a typical Friday afternoon back in high school, and you heard about two parties going on…

a) One of the “cool kids” was having a party
b) One of the “average kids” was having a party

Which one would everyone go to?

The cool kid party, of course.

Why?

Because the cool kid party would be…

1) The party that everyone is talking about that day in anticipation

2) The party where all the good stuff would happen that people would
be talking about on Monday morning back at school

3) Duh, it’s called the “cool kid party”…who wouldn’t want to
go to something called “the cool kid party”

And here’s how that translates into Internet SEO.

1) Get one-way links back to your site (preferably with your keyword anchor text in the link)

You want to be the one everyone is talking about. And if you are, then you are going to get a lot of one-way links back to your site from other people.

And those one-way links are probably the most important factor for SEO and getting your site ranked up high in Google’s search rankings.

So be remarkable and put amazing content on your site that other people will link to.

2) Put a lot of quality content on your site

You want to have quality content on your site so that it’s worth the visit to your website. You must deliver “the good stuff”.

3) Put your keywords in the content and title tag

Going back to our party example, everyone wants to go to the “cool kid party” just because of the name!

Getting your keywords in the content and title tag of your site is critical. This will help your visitors realize they are in the right place. And google will reward you by giving you better rankings.

BONUS TIP)
I don’t think enough SEO experts recommend putting your keywords in your website name…I know it’s obvious, but I see too many folks leaving keywords out of their website name.

Here’s proof…in the last week of August we launched the website, www.KettlebellWorkouts.com, and in less than 3 months, it’s already in the top 4 position for the keyword search, “kettlebell workouts”.

And yes, I know it’s a small niche market, but thanks to our google rankings, this website is doubling my expectations for success. And that makes me a happy kid!

So follow those 4 simple tips and you’ll get good SEO rankings without wasting thousands of dollars on the latest “SEO product” put out by the internet marketing gurus.

There’s no need to spend so much money on something so simple,

Craig Ballantyne, CSCS, MS
Creator, Online Second Paycheck System

Today my buddy Cabel asked me a great question.

“I wanted to ask you about when you started TT, who was it directed
at? Who was the audience you were trying to attract?”

Great question.

He’s asking how I picked my niche.

And as I mention in the OSP seminars, I was ALWAYS very SPECIFIC
about who I was talking to…

This is my target market guy:

- Mark, 36 years old, white guy, lives in Pennsylvania with 2 kids

- works in “the office” (perhaps even Dunder-Mifflin!)

- 1 hour trip to work, 1 hour home through traffic. Hates it.

- works out at 5am, 12pm , or 9pm in basement or at work.

- Drives beige American-made minivan.

- Has toys strewn across front yard.

- House is worth $150-$250K

- Plays baseball in backyard with kids after he BBQ’s each night

- Has black hair. About 6 feet tall. 20% body fat. Skinny-fat guy.

- Played sports in college then stopped working out.

- Got married. got busy.

- Every once in a while he tries to get started again but fails
because magazine (i.e. Flex) workouts take too long and his body is
trashed by 12 sets of chest.

- Fears back injury with barbell squats or getting crushed by bench

- Loves his kids and wife to death.

- Is a low key guy but don’t mess with his family.

- Loves America and the NFL.

You know that guy?

I do. And that’s why Turbulence Training sells.

Do YOU know YOUR market that well?

If not, take 30 minutes and write down everything about your target
market that you can.

Use my “description” of Mark to guide you.

Then build your Entourage Marketing around that,

Craig Ballantyne, CSCS, MS

PS – For more help figuring out your niche and building your brand…

…you need my proven Entourage Marketing System.

Right now, I’m using it with my Veggie Meal Plans Launch and we are
over $11,000 in just 36 hours. NET PROFIT.

Just using this system:

Click here for my Online Super Profits!!

PPS – Niche marketing rhymes with “Sheesh marketing”, not “rich marketing”.